EZI @ EICMA 2025 — Redefining Electric Light Mobility. EM05: The First Smart EV for Young Europeans ⚡️
At the 2025 EICMA—widely recognized as the “Oscars” of the motorcycle industry—EZI, a global electric light mobility solutions provider under Europe’s Keeway Group, became one of the main highlights of the show.
On November 4, the opening day of the exhibition, EZI announced a joint R&D partnership with Nordic electric off-road brand CAKE (Norway), marking a new milestone in its global ecosystem strategy.
EZI unveiled 18 innovative models, including the EM05 and HYPESCRAM, spanning two-, three-, and four-wheeled electric vehicles.
The lineup showcases EZI’s full-chain capabilities—from core technology R&D to cross-domain ecosystem integration—and its strategic focus on “Safety, Comfort, and Intelligence.” Through this, EZI aims to accelerate the electric light mobility industry toward a high-value, intelligent, and sustainable future.
Breaking Boundaries: EZI Defines a New “All-Scenario” Ecosystem for Electric Light Mobility
At EICMA—traditionally centered around two-wheelers—EZI redefined the very concept of light mobility.
Emerging as a true “dark horse,” the brand presented a full-spectrum ecosystem that connects urban commuting, performance riding, and micro-lifestyle mobility.
Among them, the EM05, positioned as “the first intelligent electric vehicle for young Europeans,” and the HYPESCRAM, featuring self-developed core technologies and an active safety system, drew significant attention, underscoring EZI’s leading role in product definition and technical innovation within niche segments.
EM05 — Redefining L6E Category Value Through Emotional Intelligence
As EZI’s first AI-native micro-mobility product under its “Wonderful For Mobility” concept, the EM05 blends Fibonacci design aesthetics with Scandinavian Hygge philosophy.
Its distinctive design—featuring the “Galaxy Light Language” system, “Time Tunnel” bumper, and “Floating Philosophy” body—creates an emotional connection between technology and daily life.
Inside, modular interior customization, “Mood Spectrum” color-shifting materials, 3DoF gesture interaction, and a gamified Wonderful UI deliver a seamless fusion of virtual and real-world experiences.
Powered by an AI-native architecture, EM05 continuously learns and evolves, supporting urban navigation assistance and intelligent parking for all scenarios.
Beyond being an electric scooter, EM05 represents a co-creation mobility ecosystem, inviting users to evolve alongside their vehicles—turning every city journey into a lightweight, warm, and meaningful ESG-driven experience.
HYPESCRAM — Classic Meets Electric Power
The HYPESCRAM, EZI’s retro-style electric scrambler, combines vintage aesthetics with modern safety and performance.
Equipped with a 9kW mid-drive motor, a dual-battery system, and EZI’s proprietary battery protection technology, it reaches a top speed of 115 km/h.
Features such as hydraulic suspension, all-terrain tires, ABS, and a 5-inch TFT dashboard with ADAS functions (including side-collision warning, lane-change assist, HHC/HDC, SOS) ensure both confidence and control—delivering a retro look with a futuristic riding experience.
HYPEMAX — A High-Performance Flagship Reimagined
As the flagship of EZI’s WONDERFUL Series, the HYPEMAX redefines the high-performance electric motorcycle category.
Powered by a 6kW/10.6kW mid-drive motor, it accelerates from 0–50 km/h in just 2.6 seconds, achieves a top speed of 130 km/h, and delivers up to 200 km of range, rivaling high-end models like the BMW CE04.
Designed by Ye Xie, HYPEMAX applies the Fibonacci Golden Ratio to achieve both visual harmony and aerodynamic efficiency. The Eagle-Eye LED headlamp and aero winglets express a warm yet dynamic interpretation of EZI’s Hygge-inspired WONDERFUL philosophy.
With its “software-defined hardware” concept, HYPEMAX sets a new benchmark for performance, emotion, and intelligent control in electric motorcycles.
HYPEVOLT S — Redefining Safety in Electric Mobility
EZI’s upgraded HYPEVOLT S (Airbag Edition) debuts as the first electric light mobility vehicle equipped with automotive-grade airbags—a breakthrough that elevates the industry’s safety benchmark.
This innovation embodies EZI’s unwavering commitment to “Safety and Comfort,” advancing the field from passive to proactive protection, and setting a new global standard for intelligent safety in electric mobility.
Dual Product Families: Covering Every Scenario with Scalable Competitiveness
• Urban Fashion Series:
The TECO JET and TECO GEAR embody modern city aesthetics, featuring 7-inch smart dashboards, matrix LED headlights, TCS, hill-hold systems, and OTA upgrades, redefining urban riding with intelligent safety and youthful design.
• Mecha Sport Series:
The TITAN R, S, and F models draw from mecha-inspired design, combining high-performance dynamics with a futuristic look—highlighting EZI’s innovation and depth in the sport electric motorcycle segment.
From Milan to the World — The Light of the Future
Rooted in Europe and inspired by a global vision, EZI is extending its story worldwide.
EICMA 2025 is more than a product launch—it marks the beginning of EZI’s global journey as a tech- and ecosystem-driven disruptor.
From Milan’s spotlight to the world’s streets, EZI is bringing safety, comfort, intelligence, and emotional resonance to redefine the value and lifestyle of global electric micro-mobility.
Join us at Hall 6, Booth B20, from November 5–9, and experience the future of light mobility with EZI — where innovation meets joy, and every ride feels effortless.
About EZI
Founded in 2023 by Keeway Group, EZI is a global provider of electric light mobility solutions.
With the brand philosophy “EZI, EASY GO.”, the company is dedicated to delivering all-scenario electric mobility products and services through a digitized supply chain and self-developed technology ecosystem, building a sustainable global mobility future.
